Shopify Email

Shopify Email

Pricing
Free to install. Additional charges may apply.
Highlights
Use directly in Shopify admin
Rating
4.7 (1,783)
Developer
Shopify

Connect with customers and build lasting relationships with email built for commerce, by Shopify.

Create branded emails in minutes with our drag-and-drop editor, and use sales-focused templates that showcase products, prices, checkout links, and more, directly from your store. Use pre-built automation templates to send emails at the right times, and segment your customer list to reach just the right customers. Create, send, and track campaigns all within Shopify—the platform you trust to help you run your business.

Create branded emails in minutes with our drag-and-drop editor, and use sales-focused templates that showcase products, prices, checkout links, and more, directly from your store. Use pre-built automation templates to send emails at the right times, and segment your customer list to reach just the right customers. Create, send, and track campaigns all within Shopify—the platform you trust to help you run your business. more
  • Send branded emails to segments of customers directly from Shopify.
  • Use email templates for products, sales, restock, holidays, events, and more.
  • AI-generated email subject lines, body copy, and optimized send times
  • Encourage customers to buy products directly from your emails.
  • Track results like click-through rates, products added to cart, and purchases.
Highlights
Use directly in Shopify admin

Languages

English, Chinese (Simplified), French, Dutch, German, Italian, Japanese, Portuguese (Brazil), Spanish, Chinese (Traditional), Czech, Danish, Finnish, Korean, Norwegian, Polish, Portuguese (Portugal), Swedish, Thai, Turkish, and Vietnamese

Works with

  • Shopify Flow
  • Shopify Forms

Pricing

Free

Free to install

Your first 10,000 emails each month are free. After, pricing starts at $1/1000 emails per month.

All charges are billed in USD.

Reviews (1,783)

Overall rating
4.7
Counts per rating level
  • 72% of ratings are 5 stars
  • 16% of ratings are 4 stars
  • 4% of ratings are 3 stars
  • 2% of ratings are 2 stars
  • 5% of ratings are 1 stars
What merchants think

Feedback submitted

Merchants appreciate this app for its cost-effectiveness, especially the free tier, and its seamless integration with Shopify for streamlined email marketing. They report improved engagement and conversions using user-friendly templates and personalized campaigns. Features like automated discount links and AI-generated options add value, with high open rates and professional email appearances noted. Support is helpful for data migration and troubleshooting.

June 3, 2025

I’m thrilled to be able to send emails directly from Shopify both to current customers as well as upload an email list from a former email marketing company.

Sheree Burlington
United States
Over 2 years using the app
April 22, 2025

So easy! Fast and simple. The templates are great, and edits take just a couple of minutes to customize. You can even schedule the send time and date. Oh, and it is FREE

Epoxy US
United States
About 3 years using the app
May 18, 2025

Using Shopify Email has been a smooth and efficient experience. It’s very user-friendly, especially for store owners like me who manage both products and marketing. I appreciate the built-in templates, easy customization tools, and the ability to target specific customer groups directly from my store dashboard.

I also like how it integrates seamlessly with my store’s branding and products, making it easy to create professional-looking campaigns without needing external software.

One suggestion I have is to improve verification steps for sender emails and domain authentication—it would be great to make that process more beginner-friendly.

Overall, Shopify Email is a great tool for growing my brand and connecting with customers.

JANAM.ONLINE
United States
About 2 months using the app

Support

App support provided by Shopify.

Get support

Developer

Shopify

151 O’Connor St, Ottawa, ON, ON, CA

Launched

April 14, 2020

Data access

This app needs access to the following data to work on your store. Learn why in the developer's privacy policy .

View personal data:

Customers, store owner, content providers

  • Customers

    Name, email address, phone number, physical address, geolocation, IP address, browser and operating system

  • Store owner

    Name, email address, phone number, physical address

  • Content providers

    Email address, IP address, browser and operating system

View and edit store data:

Customers, products, orders, discounts, marketing, store analytics, Online Store, Shopify admin, other services

  • Edit customers

    Customer data

  • View products

    Products or collections

  • View orders

    All order details for the last 60 days

  • View and Sync Discounts

    Discount codes and promotions

  • Edit marketing

    Marketing events

  • View store analytics

    Analytics

  • View your Online Store

    Pages on your Online Store, checking for web cookies and conversion tracking pixels, Online Store pages, or theme

  • Edit Shopify admin

    Email sender configuration, files, legal policies, or Shopify Home

  • View other services

    Apps

  • Edit other data

    Brand settings, checkout settings, locales, price rules, or billing

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